A few years ago, salon colour menus were stuck in a rut, with uninspiring colour descriptions like ‘T-bar’ and ‘half-head highlights’ that don’t speak to the consumer. These techniques were one-size-fits-all colours that didn’t take the individual client into account and which made colour a chore.
Who Said Commercial Colour Was Boring?! Follow me over two articles where I discuss why it’s anything but boring (check out part 2 here).
‘How can I manage my clients’ expectations?’ I’m not sure how many times I’ve been asked that question in the last year or so, but it’s no exaggeration to say it’s the key topic that comes up every time I teach a class.
Trends are things that keep us interested in the world of hair, they can inspire us, define us, help our businesses grow and enable us to make money. Not so many years ago trends would filter down from the catwalk into a magazine and eventually onto the high street (remember that brilliant scene in the Devil wears Prada?).
In this digital age, hairdressers need to showcase our work, but are we showcasing it well and doing enough?
There have been may controversies over the bonding market in the UK especially over who was responsible for the final mix neither the colour houses or the bonding companies would take responsibility for the end product which left us the hairdressers responible and in a precarious position. With the help of The Hair Council and Just hair Insurance, Sophia Hilton and myself we finally managed to change that with some insurance companies,I myself have never been a fan of one size fits all and so I used them as stand alone treatments until L’oreal launched smartbond a bonding kit that had been tested on all its haircolour products finally it felt safe to use
I’ve been thrilled with the results, more shine,stronger feeling hair and clients have been loving it. Of course its brilliant in my prelightners for Balayage but also amazing in regular colour, because of the way it works their is less fade in colours which is brilliant and on those balayaged ends they feel stronger than ever. But like anything else its not a miracle if you wouldnt colour the hair inf front of you because its so damaged then dont think smartbond will make it okay, you will still need to focus on getting the hair back into good enough shape before attempting to colour and so your smartbond can be used as a stand alone treatment. You don’t need to increase the volume of developer or extend the development time, which is a huge thing for me and a win win for clients.